Job Description

Company Description

Blue Route is a digital marketing agency that offers an honest approach to successful digital marketing, with Fortune 500 experience and big agency expertise, delivered with care, commitment, and the passion of small business owners.

Role Description

This is a full-time remote role for a Paid Search Marketing Manager. This role will be responsible for building, managing and optimizing Paid Search advertising campaigns across multiple platforms. Additionally, this role will provide clients with strategy, account management and industry best practices. This role will also oversee the development of ad copy and test plans, pixel tracking, merchant center and all feed related campaigns.

Qualifications

• Bachelor's degree in Marketing, Advertising, or related field
• 3+ years experience in pay-per-click advertising
• Proven track record of successful campaign management and optimization
• Primary Expertise in Google & MSN
• Secondary Expertise in Meta is a plus
• Experience with all things search & shopping including pmax and other google campaign types
• Familiarity with analytics tools and digital marketing analytics, such as Google Analytics and Adobe Analytics
• Excellent communication and collaboration skills
• Proven experience creating presentations and presenting to clients/leadership
• Self-starter with the ability to work independently in a fast-paced environment

Additional Information

• BRM has been business since 2017 and offers a great opportunity to work across different industries and client sizes while also providing the chance for expansion into new channels
• Competitive compensation based on experience
• Automatic 401K distributions with bonus match at the end of the year based on profitability
• BRM is open to a range of experience and can shift the role for the right person
• Pathway to senior leadership

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